By Ainul Haliza Binti Abdul Hair, Lecturer, School of American Degree Program Interpersonal Skills Are Crucial For Business Success Let us now take a look into why interpersonal communication is crucial for your career development and productivity in the workplace. Alignment with business goals Poor communication between employers and employees can harm the business in...

By Pradeep Paraman A/L M.N. Paraman, Lecturer, School of Business Industry Revolution 4.0 insurgency is taking place. Firms need to adapt and adopt to the new industrial constraints towards sustainable competitive advantage. Developing a digital marketing strategy to reach the ideal prospects identifies the progressing change of assembling advancements in the computerized age. This incorporates...